On May 20th, 1873, Levi’s® invented a simple jean that would forever change the way people dress.
It may seem like a simple contribution in the larger journey toward gender equality, but Levi’s® truly pushed the envelope when it created the first-ever line of jeans for women back in 1934.
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Levi’s® 505™C Launch – Sydney, Australia
27.Jul.2016On the back of the Auckland and New York launch of the 505™C – Sydney also got some Levi’s® love when we pulled into town last Wednesday.
Booking out a private warehouse in Waterloo – the event saw around 1,000 keen Levi’s® and music fans brave the rain and ready to see some great live music and welcome the arrival of the new 505™C jean. Read more
#Campaign #Culture #Events #Music #Social #Vintage
Levi’s® 505™C Launch – Auckland, New Zealand
25.Jul.2016We recently had a party in Auckland, New Zealand to launch the new 505™C jean – the ’70s rock jean, cut for today…